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sa: building products marketing who we are
consulting for building products marketing
continuing education
 

The most trusted product information provider is in the best position to become the preferred product supplier.

 

Selected Client List
Specification Associates has provided strategic solutions for such industry leaders as:

AltusGroup
American-Standard, Inc.
Armstrong World Industries
Benjamin Moore Paints
Butler Manufacturing
CertainTeed Corporation
GAF Materials Corporation
High Concrete Group LLC
Homasote Corporation
Johns Manville
Mitsubishi Chemical America
Otis Elevator Company
Owens Corning
Overhead Door Corporation
Pella Corporation
Stanley Commercial Hardwood
The Sherwin-Williams Company
United States Gypsum
Whirlpool Corporation

  

Selected Services

Whether SA audits your current marketing materials, develops design templates or assists you in building an integrated marketing program, our input andinvolvment will keep your building product marketing program on target.

Design of Comprehensive Building Product Selection and Information Systems

Continuing Education Programs

Effectiveness Audits of Existing Building Product Information

Development of Graphic Standards and Design Templates

Branding and Identity

Expert Consultation with Marketing Teams, In-house Designers and Advertising Agencies

Sales Training and Marketing Seminars

Custom Market Research
 

 

 

 

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